Exclusive roofing leads, qualified before they reach you.
We run the ads, screen every homeowner against criteria you set, and deliver them to your team in real time. You buy leads in batches and only pay for the ones that qualify.
From strategy call to leads in your CRM
A simple process with no surprises. You know exactly what you are buying, what it costs, and what happens if a lead misses the mark.
Strategy call
We learn your service area, your ideal customer, and your sales process. Together we set the exact criteria every lead must meet.
Choose your batch
You pick how many leads you want. The price per lead is set by your area and the type of roofing work, and the batch is paid up front.
We launch
Campaigns go live within about 48 hours. We handle the ads, the landing pages, and the screening questions.
Leads arrive in real time
Each qualified homeowner is sent to your team by text, email, or straight into your CRM the moment they come in.
Bad leads get replaced
If a lead does not meet your criteria, report it and we replace it at no cost. You only pay for leads that qualify.
Review and renew
We check in on lead quality and your results, tune the campaign, and you renew when you are ready for more.
Buy leads in batches. Pay only for qualified ones.
No retainers and no separate ad budget. One clear price per lead, agreed in writing before anything launches.
One price per qualified lead
Your price per lead covers everything it takes to produce it.
Where your money goes
| Ace | Typical agency | |
|---|---|---|
| You pay for | Qualified leads only | A monthly retainer |
| Ad spend | Included in the price | Billed on top |
| Lead sharing | Exclusive to you | Often sold to several companies |
| Bad leads | Replaced free | Your loss |
| Commitment | One batch at a time | 3 to 12 month contracts |
You set the bar. We screen every homeowner against it.
Each campaign uses screening questions built from your criteria. Homeowners who do not fit are filtered out before they ever reach your team.
Common criteria: roof age, type of damage (leak, storm, or aging roof), insurance claim or not, project timeline, and ZIP codes you serve.
We get you the homeowner. Your team gets the deal.
Lead generation works best when both sides do their part. Here is exactly what each of us is responsible for.
What we handle
- Ad creative, copy, and campaign management
- Landing pages and screening questions
- Real time lead delivery to your team
- Replacing any lead that misses your criteria
- Weekly check ins on lead quality and results
What we ask of you
- Call new leads within 5 minutes during business hours
- Follow up several times by call and text before giving up
- Log your contact attempts so we can track quality
- Give us honest feedback so we can keep improving
- Run the estimate, the sale, and the install
Systems that help your team close more of them
Speed and follow up decide how many leads turn into jobs. We can build the tools around your leads too.
Speed to lead
Instant texts to every new homeowner and instant alerts to the right rep.
Lead routing
Leads rotate automatically across your sales team, so nothing sits waiting.
CRM and dashboards
Every lead, contact attempt, appointment, and sale tracked in one place.
AI follow up
Automated text follow up that keeps conversations going until your team connects.
Questions owners ask us
Do I pay for ad spend separately?
No. Ad spend is included in your price per lead. You pay one agreed amount for the batch and we fund and manage the advertising.
Are the leads shared with other companies?
Never. Every lead we deliver goes to your company only and is never sold or shared with anyone else.
What happens if a lead is bad?
If a lead does not meet the criteria we agreed on, is a duplicate, or has a disconnected number, report it within the replacement window in your agreement and we replace it free. A qualified homeowner who simply chooses not to buy is still a valid lead.
How fast do leads start coming in?
Campaigns usually launch within about 48 hours of payment, and most clients see their first leads in the first few days. Delivery speed depends on your area and criteria, and we share an estimated timeline before you buy.
Is there a contract or a minimum term?
Each batch comes with a short written agreement covering price, criteria, and the replacement policy. There is no long term commitment. You renew batch by batch.
What do you need from my team?
Fast follow up. Homeowners are most reachable in the first few minutes after they ask for information, so we ask that your team calls within 5 minutes during business hours and logs their attempts.
Which industries and areas do you work with?
We work only with established roofing companies across the United States. We limit how many companies we work with in each area so every client gets exclusive leads.
See if your area is open
Tell us about your company. If we are a fit, you will book a short strategy call to set your criteria and pricing.
- A 30 minute call, no obligation
- Clear price per lead for your area
- Campaigns live within about 48 hours of signing
Thanks, we got it.
Taking you to our calendar to pick a time for your strategy call...